Wednesday 29 October 2008

The Ross and Brand Affair

One aspect of the Ross/Brand affair that hasn't been mentioned is that it happened on Radio 2 which has a very different demographic make up to other BBC radio stations. I suspect that if Ross/Brand had made those stupid comments on - say - Radio 1 then the response could well have been very different (a clue was given last night by the replies given by two different age groups waiting for the recordings of BBS programmes - an older audience waiting for Alan Titchmarsh and an very much younger one queueing for "Never mind the Buzzcocks".The older generation expressed outrage whereas the younger one said "so what?") but on safe cosy Radio 2? The station of Wogan, of Bunty .....

It was a misreading of the target audience that was the one of the biggest mistakes ....

On final thought: apparently Brand's production company is called "Vanity Productions". How appropriate.

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